I’ve written two rave reviews of the Clean Lean Protein from NuZest USA (here and here). Unlike other protein powders I’ve tried and liked, NuZest has stood the test of time for me: it’s been over six months since I originally tasted it, and I continue to keep using it and enjoying it in my smoothies on the reg. I love the flavors, the sweetness (just right — not too sweet, but sweet enough), and the fact that it’s stevia-free. I also love the company’s customer service and passion.
As a special treat for the holiday season, NuZest is offering one lucky Choosing Raw reader two flavors of its all natural, gluten free, soy free, non-GMO pea protein. But before we get to that, I wanted to share a little Q&A I did with Trevor Bolland, the founder of the brand. Part of what drove Trevor to found NuZest was a health crisis in his own family: his daughter, Monique, was diagnosed with multiple sclerosis in 2003. This experience compelled the whole family to become more interested in health, healing, and in high quality nutrition. In this interview, he chats about that experience, and he shares his thoughts about what makes NuZest different.
What inspired you to found the Nuzest brand?
There was no “flash of light”, more a slow appreciation, out of time and research in the market, that there was an opportunity. The catalyst to being even interested in health and nutrition, apart from a lifetime of interest in sport and keeping physically fit, was the diagnosis of my daughter, Monique, with Multiple Sclerosis in 2005. That turned the lives of our family upside down.
We went on a two year search for answers and the journey took us down many interesting paths and led to my daughter opening a small inner-city health spa in Sydney Australia. Involvement in supplements through Monique’s work with naturopaths and nutritionists, and through the health spa, led me into the supplements industry.
The opportunity to combine a new-found belief in the vital importance of healthy nutrition with my somewhat addictive desire to “do things better” was too tempting to pass up and NuZest was born.
What do you think distinguishes NuZest from other proteins on the market?
Apart from the common attributes of most pea proteins as gluten free, dairy free, soy free alternatives to whey, which is not unique, there are three other features that stand out:
Firstly it is European from seed to mouth. Europe is associated with high quality and very strict standards when it comes to food production. By using peas grown in Northern France, and then processed, blended and packed in Belgium, consumers have no doubt about where the product comes from and can have confidence in its quality and GMO free status.
We have nothing to hide. The company which does the protein isolation is Cosucra, a family owned company which has been processing natural products since 1852. They are the leaders in their field; and it shows in the quality of the finished product.
Secondly is the taste and texture. Many pea proteins have a very strong pea taste and are difficult to flavour. They also tend not to mix as easily in liquid and have a watery texture. Our pea Protein has a smooth mouth feel. The result is a taste and texture that people love. They are truly surprised when they try it.
Finally it is the pure simplicity of the product. It is just pea protein and natural flavours; nothing else. No fillers, no maltodextrin, no added sugar; none of the many ingredients you often see on protein labels for whatever reasons they are included. The result is a non-complicated, low fat, low carb, high protein product which is safe and enjoyable.
What are some nutritional features of Nuzest that you’d like readers to know about?
Firstly it is a “complete” protein in that it contains all nine essential amino acids.
Secondly it is hypoallergenic. Unless you are allergic to peas, there is nothing in it to cause a reaction; no dairy, no soy, no nuts, no crustaceans; nothing.
Thirdly it has a 98% digestibility rating. Most people find it very light and comfortable on the digestive system and do not experience the bloating effects often associated with other forms of protein.
Fourthly, it is free of lectins and extremely low in phytic acid. These are virtually all removed in the protein isolation process. That makes Clean Lean Protein Paleo friendly as well as being Vegan. Paleos will generally steer clear of legumes because of the phytates. That is not an issue with Clean Lean protein.
What are some of your favorite ways to incorporate Nuzest into recipes?
I confess to being a terrible cook and prefer that you look at the website to find something that appeals! There are plenty of recipes there. My daughter, however, makes an awesome chocolate protein ball with coconut flakes.
Mostly I simply add protein to water in a shaker and take it as it is because it is great just like that. Often I will add in my Greens which seem to make the flavours jump out. Adding ice makes it extra refreshing.
What’s your favorite Nuzest protein flavor?
For me, Cappuccino for sure; but that’s me. Vanilla seems to be the most popular followed by Chocolate. However our more recently released Wild Strawberry is rising rapidly up the popularity ladder.
They’re all good; you know I have to say that!!
More on Trevor and Monique:
Trevor Bolland is 60 years of age; a sport and fitness enthusiast, who enjoys running, cycling and swimming. He and his wife of 35 years, Christine, are originally from New Zealand but now live in Sydney, Australia. He graduated from the Royal Australian Naval College, Jervis Bay in 1974 and enjoyed a 15 year career with the Royal New Zealand Navy before moving into commercial real estate services including CEO Colliers International, New Zealand.
After moving to Australia with his family in 1997, Trevor co-founded a small chain of high-quality preschool centers in the Sydney area. Trevor retired from business when his daughter was diagnosed with Multiple Sclerosis in order to provide support and look for answers.
This ultimately led to a deep appreciation of the value of nutrition in optimal health and the founding of NuZest (www.nuzest.com) which now has representation in Australia, New Zealand, South Africa, China, USA and the United Kingdom.
Monique Bolland graduated from the University of New South Wales in 2003 with a Bachelor’s degree in Digital Media. After the traditional 6-month “Overseas Experience” backpacking around Europe she returned to Australia and started a career in Graphic Design until being diagnosed with Multiple Sclerosis in 2005.
Her resultant focus on health including extensive periods of treatment at a naturopathic clinic in the United States, created the desire to open her own health “spa” in inner Sydney which she did in 2008 (www.alkaline.com.au).
After 4 years of managing a successful business which included 10 health practitioners, the business was sold so that she could dedicate her full time to helping run Nuzest, as the company’s director of global brand management and marketing collateral development.
As someone who has been a fan of NuZest for a while now, it was so fun to hear about the brand’s origins. And I have to back up what Trevor says about the taste: it really is smoother and more palatable than any other pea protein I’ve tried.
Now, it’s giveaway time! As promised, enter below to win two tubs of delicious, clean-tasting vegan pea protein from NuZest in any two flavors of your choosing! (US and Canadian residents only.) Additionally, everyone who enters will get a free e-book from NuZest, featuring articles, information about the product, and recipes. And, in addition to that, NuZest is offering everyone 10% off and free shipping on orders over $50.00 if you use the coupon code CR10 in the online store!
I hope that you’ll enjoy this smoothie-boosting treat during the holiday season, and into the new year, and I hope you’ve enjoyed getting to know the folks behind the brand. Thanks to NuZest for sharing!
Leave a Comment
i cant get the protein? im not in the usa 🙁
if you are not in the US then the best thing to do is go to http://www.nuzest.com and find the closest location. One of our locations will be willing to ship to you. If you need anything else please contact us on firstname.lastname@example.org.
I LOVE NuZest. I’ve been hooked ever since you first reviewed it and we could sign up for a free sample. Since that first taste I have never had less than 3 containers in my cupboard at any one time. I love the simple ingredient list, the versatility, and of course… the taste! I use the vanilla every time, I find it adds a nice depth to the other flavours. Thank you Gena for introducing us!
Yay I stevia and no bloating!,
I signed up for the newsletter. After I shared on Facebook and email I don’t think it added entries in the giveaway. Do you have to do all 3 to get the extra entries?
I have been looking for a vegan protein powder without Stevia. Trying to use up the Sun Warrior protein powder I have before I buy another brand. The good ones are an investment! I may have to try this one and put SW on the back shelf for emergency use. Thanks for the giveaway!
Extra entries result when a friend or someone you have shared the link with enters the competition.
The link pops up immediately when you click on “bring your friends”.
If you find that you have an instance where someone you have referred has entered but you haven’t received the extra entry then please reply to this comment.
Jonny from NuZest
Thank you for the clarification!
Awesome…. I always appreciate and take interest in companies that go the extra mile to better serve and connect with their customers…. and they seem to be doing nothing less than. I hope i win so i can try their amazing protein blend!
Thanks for this informative interview. Why do you appreciate that the powder has no stevia in it? Is it a flavor thing, or is there a health issue with it that I’m not aware of?
Personally, I find that Stevia makes me headachey, and I can’t bear the taste. But on a broader level, I’m just not a fan of artificial sweeteners, and I absolutely group Stevia in that category; I think moderate consumption of sugar is a better bet (unless one has a particular health condition that would prohibit sugar strongly). More studies are suggesting that blood sugar can be raised by artificial sweeteners, for reasons that may be linked to the microbiome or because the taste of sugar itself may prompt a response (whether the sweetness is real or artificial). It’s important to be mindful of sugar consumption, of course, but I’d recommend mindfulness over artificial substitution.
I should note that it’s nearly impossible to find a slightly sweet, flavored protein powder that doesn’t use artificial sweetener, and NuZest uses one, too (thaumatin), so if you want to avoid sweetener altogether, plain hemp protein is the way to go. But as far as these products go, I find the thaumatin much more palatable than Stevia.
Hope this answers your question!
Always interested in hearing about high quality protein powders, esp without so much stevia!
no one can accuse me of “not getting enough protein as a vegan” now!!!
Like the quality of ingredients in the product and family owned. Will be on the look out at health food store. Thanks
I would love to try a vegan protein powder that does not contain Stevia! So many of the options on the market contain it and I can’t stand the taste.
I’ve been looking for a new protein powder. This one seems perfect!
Looks like a really cool brand:)